PB-SHABD Service
![PB-SHABD Service mind map
Recent News
Union Minister of Information and Broadcasting, Anurag Singh Thakur, launched PB-SHABD
Date
March 13, 2024
Where
National Media Centre in New Delhi
What
Full Name
Prasar Bharti - Shared Audio Visuals for Broadcast and Dissemination
Designed to
Provide daily news feeds
Formats include
Video
Audio
Text
Photo
For subscribers from media landscape
Powered by
Prasar Bharati reporters, correspondents, and stringers
Offer
Free of cost for the first year
News stories
In all major Indian languages
Across fifty categories
Features
Clean feeds of news content
Devoid of Doordarshan’s logo
Customized storytelling across different platforms
Who
Prasar Bharti
Public Service Broadcaster of India
Established in 1997 under the Prasar Bharati Act
Comprises
Doordarshan Television Network
All India Radio
Headquarters in New Delhi
Anurag Singh Thakur
Union Minister of Information and Broadcasting
Sanjay Jaju
Secretary, Ministry of Information and Broadcasting
Gaurav Dwivedi
CEO of Prasar Bharti
How
Available on
Websites of DD News
Akashvani News
News on Air mobile app
For outlets registered with the I&B ministry
Significance
Democratization of news distribution
Supports smaller news organizations
Enhances media synergy
Facilitates accurate and meaningful news dissemination
Personalized news feeds
Multimedia content integration
Offline reading capability
Live streaming for real-time coverage
Challenges
Managing the vast and diverse content
Ensuring real-time updates and accuracy
Way Forward
Continual enhancement of platform features
Expanding reach to more languages and regions](https://www.iasexpress.net/wp-content/uploads/2024/03/PB-SHABD-Service-1024x604.jpeg)
The PB-SHABD service, launched by Union Minister Anurag Singh Thakur, is a pioneering news sharing platform from Prasar Bharati, set to redefine India’s news broadcasting landscape. It offers news feeds in various formats such as video, audio, text, and photos, catering to the diverse needs of media organizations across the country. This service is powered by Prasar Bharati’s extensive network of reporters, correspondents, and stringers, aiming to provide clean feeds of news content devoid of Doordarshan’s logo, across various languages and fifty categories, and it’s available free of cost for the first year as an introductory offer. This initiative is particularly beneficial for smaller news organizations that lack extensive content gathering networks, enhancing media synergy and facilitating the accurate and meaningful dissemination of news content throughout India.
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